E-mail newsletters and promotional digital campaigns are key to the success of e-commerce. Moreover, a clever campaign can generate new leads, influence returning customers, and create more sales through persuasive and targeted communication.
It can be tricky if your campaign includes multiple arms. One being emails targeting users who just signed up. The other communications target different on-site behaviors, such as the “abandoned cart” users and the regular shoppers.
GetResponse fixes these management issues by developing, organizing, and ultimately automating these different communication efforts onto a single platform. GetResponse allows you to create templates and detailed reports. The question then is GetResponse right for you?
Before you continue, you may want to watch this video by Metics Media on YouTube that gives a quick overview. After, you will want to read the rest of the article for a more comprehensive review of GetResponse.
What is GetReponse? Failed To Register Tapdisk With Rrdd Due To Unixstreamhttp Instance Has No Attribute ‘Getresponse’
As we briefly touched above, GetResponse is a newsletter automation service out of Poland established in the early 2000s by Simon Grabowski. This Polish-based firm has more than 15 years of experience in various online marketing solutions. It offers support in more than 27 languages.
For those unfamiliar with newsletter automation, these are software suites that enable businesses to implement effective email marketing campaigns that help drive campaign return-on-investment or ROI. Through GetResponse, you can manage your subscriber list for high-impact marketing communication ranging from customizable newsletters, video campaigns, follow-up letters, and more.
GetResponse boasts a high deliverability rate, which indicates how often their email messages get sent to the proper accounts and into their appropriate inboxes. Email marketing software that is not legitimate often ends up in spam boxes. GetResponse’s advanced system ensures that you get as high as 99% deliverability on your emails. The actual number will vary from one case to the next.
Suppose your business is the type that relies on frequent communication of promotional materials, development timelines, branding, and even post-purchase assistance. In that case, GetResponse is the type of platform you’ll need to make those processes a lot more efficient.
Even if your business doesn’t currently do any of the above, it could benefit you and your business to start finding out ways to better communicate with your consumer base. Why not do it through one of the most common message hubs on the internet: email.
What Kind of Features Should I Expect?
GetResponse has been in the email marketing business for many years. They’ve developed many features and capabilities over the years that enable them to go beyond “scheduled emails.” With GetResponse, you can really unlock the full potential of email messaging and communication. Although it might be difficult to summarize all of GetResponse’s functionality in one article, we have condensed it into four essential functions that are most useful for both experienced and new email marketers.
Ease of Use
Software’s ease-of-use is a key aspect. This refers to how easy it is for users and their accessibility to all the features on the platform. Smart UI choices such as “Quick Actions” allow GetResponse to make your email automation easier. This list includes the most frequently used tasks.
You can also customize your interface the way you want it through their modular widget system, which puts into view the features and functions that you’ll want to use most often and hide away those that you won’t.
Many of the functions on GetResponse also operate via a drag-and-drop system, lessening the time you spend looking for the upload keys and giving you more flexibility with how you want your email marketing to look. That’s what GetResponse seems to be focusing on in their software service: the ability to freely choose and implement your campaign how you want.
You can personalize nearly all aspects of any email or messaging that you send to your brand to reflect your brand’s voice.
Flexible and Well-Designed Templates
Speaking of personalization, GetResponse also includes hundreds of different templates that you can use for various newsletters. Avoid boring, monolithic emails and instead opt for richer and more media-intensive materials to really grab your audience’s attention.
These templates can be customized however you like. Picking templates usually takes out much of the work that goes into the design but leaves some creators gimped on personalizing the way it looks. GetResponse, like any other suitable software, allows you to personalize your responses regardless of whether they are pre-designed templates.
For those less on the creative side, though, rest assured that the designs found on GetResponse’s library of templates are varied and crafted to such a high quality that people will be hard-pressed to find fault in it. These templates can also be categorized thematically, so that you can find the right email or newsletter design for your business. You’ll spend less time fussing over minute details and more time working on the core message you want to share.
Automation and Organization
Online marketing is all about efficiency. With the ability to reach thousands and thousands of people daily, you’ll want to make sure your messaging stays consistent and relevant based on where exactly your customer is in relation to your business. GetResponse accomplishes this in two ways: automation, and organization.
Automation deals with speeding up the processes of certain functions by having them start automatically when another action is completed. This is the go-to standard for modern marketing. Being able to provide what your customer wants depending on how they react to your website.
GetResponse can help you with this by creating customizable workflows. You can do so through their workflow guide. This allows you to set the messaging that you want to send depending on what your customer does on your website. An example of this is the “abandoned shopping cart” scenario, where a registered user abandons your website and does not check out even though they have an item in their cart. With GetResponse’s automation, you can automatically send them a customizable email depending on what was left in their cart, quickly reminding them of their potential purchases and converting more users who initially showed interest.
These functions are just one part of GetResponse’s powerful lead collection system. Still, they are made fully complete when coupled with their ability to organize all these different users into workable data points. This is especially useful in e-commerce. To accurately see your marketing performance with particular customers, you can place customizable tags on each user’s website behavior.
GetResponse doubles down on this by allowing you to create conversion funnels. This marketing technique targets users at specific points of their purchase timeline. This means you can automatically target users who just sign up while simultaneously targeting return users with another type of marketing message. Relevance and adaptability to customer behaviors are crucial to winning online. You’ll want all the tools you can get to make it all the easier to succeed.
Analytics and detailed reports
Doing all these different marketing responses and strategies will definitely increase the conversions you’ll find on your website. Targeted communications are key to promoting your services, regardless of whether you’re selling a product or growing your subscriber base.
GetResponse also has data reporting available on its platform so you can see how each arm in your marketing plan plays towards your overall campaign goals. You can view the browsers your customers use and what time they click on links in your email marketing.
Using this data and its accompanying analysis will allow you to better plan for your subsequent marketing campaigns and pivot your current ones that may not perform well.
How Expensive is GetResponse?
You should plan for the costs of any service. GetResponse is no different. Free software that can be downloaded and set up quickly. GetResponse has a strictly pay-to-use subscription which might dampen some people’s enthusiasm about getting an automated program.
Though this also shows the dedication to quality that GetResponse has. GetResponse is an affordable option for those who are interested in automated email marketing software. Prices vary depending on what package you choose. These packages vary in scope of features and also your tentative subscription list size. You can start on a low estimated subscription list of 1,000 people, up to an exponential increase to 100,000 subscriptions. Though you can expect an equally sizable exponential growth in cost as well.
GetResponse offers four tiers of plans: Basic, Plus and Professional. Each subsequent plan carries the same features as the previous one with additional functions to assist more complicated marketing campaign goals.
For a list of approximately 1,000 people, the Basic plan includes all the basic email marketing tools that a beginner package would require at $15 per month. This allows you to create email messaging through GetResponse’s library of templates and opens the door for you to explore their sales and lead funnel generation. Access to their Facebook or Google ads management platform allows you to organize your advertisements across various social media platforms.
The Plus plan includes the Basic plan’s standard suite of functions. It offers a little more in terms of automation and tertiary features like webinar organization and collaborative tools. This plan is GetResponse’s most popular and costs $49 per month for 1,000 subscribers. It also comes at its most affordable price. Failed To Register Tapdisk With Rrdd Due To Unixstreamhttp Instance Has No Attribute ‘Getresponse’
GetResponse’s professional plan is for entrepreneurs and business owners. It offers complete automation, workflows, web push notifications, higher webinar attendance and much more. Because this is their more advanced plan, this also means it’s their most expensive at $99 monthly for 1,000 subscribers. We suggest picking this plan if you’re reasonably familiar with email marketing and automation so you can get the whole experience out of it. You don’t have to worry if this is your first time using the marketing method. GetResponse offers tutorials that will show you how to use each step to achieve your business goals.
For the more discerning customer, you can even opt for their bespoke subscription plan. The “Max” plan includes all that GetResponse has to offer as well as dedicated support from their internal team. This plan is intended for enterprise-level support, so you will need to get a quote from them. Failed To Register Tapdisk With Rrdd Due To Unixstreamhttp Instance Has No Attribute ‘Getresponse’
If you buy your plan annually, you can save a few bucks each month. A 1-year subscription will save you 18% per month. A 2-year subscription will save you 30% per month.
Additional Information on GetResponse
GetResponse, an established platform in email marketing, has developed many ancillary services to benefit businesses in today’s fast-moving online environment.
One of the more exciting services is their website and landing page builders. Many websites use customized landing pages to show their users the messaging they require based on where they are in the consumer funnel. These methods are highly customizable and allow business owners to completely control their communication at every level on the consumer journey. Their website building tool will also be available, which can assist you in designing a professional-looking site optimized for easy marketing communications deliverability. Failed To Register Tapdisk With Rrdd Due To Unixstreamhttp Instance Has No Attribute ‘Getresponse’
What’s more, some of the advanced features that you can find on the higher-tiered plans include Live Chat, which allows users to contact the website live and allows you to talk to them directly regarding whatever their concern is. You also have access to the website, as mentioned earlier, push notifications, which will enable you to target customers on other websites through conveniently placed push notifications that you can freely schedule according to your needs.
In keeping with the times, GetResponse has also developed a webinar builder that allows users to build, host, and ultimately maintain regular webinars with free and paid subscriber lists. Host hundreds of users in a single event and share ideas with webinar tools like screen-sharing, live-recordings, and even maintain follow-up marketing to all attendees.
Email marketing and online marketing can be complicated. It will ultimately be up to you if you decide that your business needs such a strategy. If it does, GetResponse can be your next software automation manager. Failed To Register Tapdisk With Rrdd Due To Unixstreamhttp Instance Has No Attribute ‘Getresponse’
GetResponse provides everything you need in an email marketing software package. From templates that can be customized to additional functions such as landing page toolkits and landing pages, GetResponse has it all. Though you’ll need to balance this with the subsequent monthly costs if it’s worth using for your business. For some, the ROI of email marketing is more important than the cost.
Frequently Asked Questions Failed To Register Tapdisk With Rrdd Due To Unixstreamhttp Instance Has No Attribute ‘Getresponse’
Is GetResponse a CRM company?
As we have touched on above, GetResponse goes beyond typical email marketing software by providing many CRM tools that enable business owners to better manage new and existing customers.
This can range from tracking customer behavior across your web pages to assign variables and tags to individual shopper IDs to better target granular audiences with relative messaging.
Does GetResponse have a Free Plan?
GetResponse does not offer a free plan. If you want to continue using the service, expect to be charged for it. For those who want to give it a shot, there is a free trial.
GetResponse offers a free 30-day trial that allows you to use the software at no cost for 30 days. You should be aware that your 30-day free trial will expire and you will automatically renew your subscription to the plan you selected when you signed up.
Is GetResponse safe?
GetResponse has been in business for 15 years and its reputation as a reliable email marketing tool is a testament to this. Rest assured that your customer’s shopping data and their behaviors are kept securely within the program itself.
To ensure your safety, make sure you review and manage the terms of service before using any tool such as an email marketer.
Can I integrate GetResponse with my website?
You don’t have to abandon your website just because GetResponse offers a website builder. Integrations with platforms such as Shopify, WordPress, Magneto, and Shopify are possible.
Double-check their website for updates to their integration partner list. These will continue to grow just like the software.